29 Why Do Google and Facebook Ads Work for Some Businesses but Not Others? (Even If They Are in the Same Industry).
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RESOURCES & LINKS MENTIONED:
In this podcast episode, I interview Ash, a work friend who is currently living #agencylife and managing millions in campaign ad spend each year. He often advises me on e-commerce campaigns. We discuss why PPC ads work for some businesses but not others, how to scale ad campaigns effectively and why brand awareness is still important. We also discuss the questions you need to ask an agency, especially if they are guaranteeing you results.
Online Resources and training:
https://adespresso.com/ - Social Media
https://searchengineland.com/ - PPC & SEO
Groups:
https://www.facebook.com/groups/socialmediamanagers/
https://www.marketingsolved.com/
LinkedIn
https://www.linkedin.com/in/ashley-gaylard/