#129 From managing Reece Plumbing’s Social Media to becoming TikTok Famous with Kim Elizabeth James
In this episode, I sat down with with Kim Elizabeth James, a pro in content and digital marketing. In this episode, you'll hear about:
Kim's journey from growing up on a macadamia farm in northern New South Wales to managing Reece’s Plumbing’s social media and becoming a TikTok sensation.
How she transitioned from corporate operations to starting her own venture, Tangerine Tango.
Her passion for consumer behaviour and human psychology and how it shapes her top-notch content strategies and funnels.
The evolution of social media marketing, from the meme era on Facebook to the rise of plumbing influencers on Instagram.
Practical tips on building a personal brand, tackling career challenges, and mastering different social media platforms.
How she helps businesses and individuals unlock their potential through psychology-based content marketing.
Whether you’re a marketing pro or just starting out, Kim’s real-life experiences and practical advice are gold. Listen now to get the inside scoop from Kim and take your content marketing to the next level!
LISTEN NOW
RESOURCES & LINKS MENTIONED:
Social media services and packages: https://www.kissmarketing.com.au/overview
Marketing Audit: https://www.linchpindigital.com.au/free-marketing-audit
With a decade of experience in content and digital marketing, Kim helps organisations launch and scale their marketing strategies, campaigns, and products. Kim's approach integrates insights and a passion for consumer behaviour with human psychology to create industry-leading content strategies and funnels that can be applied to all industries. As a thought leader, Kim has presented on trends locally and internationally across various sectors. After 10 years in the corporate world, Kim started Tangerine Tango to bring content marketing expertise and tried-and-tested lessons to her own venture. At Tangerine Tango, they craft change makers through psychology-based content marketing because no one knows your brand, business, and customer better than you do. They are your partner in content elevation. Focusing on credibility, collaboration, and curiosity, Tangerine Tango helps brands elevate their content marketing and individuals build their own personal brand, unlocking their potential through strategic content marketing.
Links:
LinkedIn: https://www.linkedin.com/in/kim-elizabeth-james-19216376/
Instagram: https://www.instagram.com/kimelizabethjames1
TikTok: https://www.tiktok.com/@kimelizabethjames1